This project was a brief created by the design studio Pentagram. This online banking app is designed with young, forward-thinking individuals in mind, offering an intuitive platform to manage their finances and take control of their investment journey. By providing a user-friendly interface and powerful tools for smart investing, it helps users collect wealth in a way that is both accessible and engaging. The app uses a unique framework to guide users through investment decisions, making it easier for them to grow their savings with confidence. Its branding revolves around the idea of "collecting" – whether that’s building up savings or gradually growing an investment portfolio.
Clean, modern visuals and interactive elements are used to create a sense of progress, encouraging users to stay on track and watch their financial assets accumulate over time. The logo and design elements reflect this sense of collection, with subtle nods to growth and accumulation, making the entire experience feel like a rewarding journey.
